HR Ways is looking for Application Store Optimization (ASO) Specialist for a Client based in Karachi.
Job Timings: Monday to Friday (10 am to 7 pm or 11 am to 8 pm)
REQUIREMENTS
- Prior experience as an ASO of at least 2 years.
- A strong understanding of Keyword research
- Knowledge of various mobile platforms and technologies
- An excellent understanding of the different App stores and their processes
- Excellent written and verbal communication skills.
- Excellent analytical skills
- Experience in Client Relations will be a strong advantage
- High proficiency in MS Excel
- Organized, creative and detail-oriented
- An avid smartphone user who is passionate about the mobile world
- Detail-oriented, multitasker
- Creative and technical mindset
- Ability to work autonomously and in a self-directed manner
RESPONSIBILITIES
- Develop and implement effective ASO strategies to increase app downloads, user engagement, and retention.
- Research keywords, user behavior, and competitors to optimize app listings and improve search rankings.
- Work with cross-functional teams, including marketing, product, and development, to improve app performance and user experience.
- Analyze and track app metrics to identify opportunities for optimization and improvement.
- Stay up-to-date with app store guidelines, best practices, and industry trends to ensure compliance and maximize visibility.
- Manage and prioritize multiple projects simultaneously and meet tight deadlines.
- Provide data-driven recommendations for improving app performance, including changes to app content, user experience, and marketing strategies.
- Collaborate with external partners, such as app store representatives and agencies, to optimize app listings and drive growth
About HR Ways: HR Ways is a Technical Recruitment Firm helping software houses and IT Product companies Internationally and Locally to find IT Talent. HR Ways is engaged by 150 + Employers ranging from the world’s biggest SaaS Companies to the most competitive Startups. Find out more at www.hrways.co
Job Type: Full-time
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